Which ad formats actually increase your site’s earning in real-time?

To increase your website’s earnings in real-time, focus on ad formats that deliver high engagement, better visibility, and optimized bidding. Here are the most effective ones:

Display Ads (Responsive Banners)
These are versatile and automatically adjust to different screen sizes, increasing visibility and click-through rates (CTR). Google AdSense responsive ads are great for real-time optimization.
 

Native Ads
Native ads blend seamlessly with your website content, leading to higher user engagement. Platforms like Taboola or Outbrain offer real-time bidding for these ad types, increasing revenue.
 

Video Ads (In-Stream & Out-Stream)
Video ads, especially autoplay or rewarded videos, have higher CPMs. They perform well in real-time auctions due to high user interaction.
 

Interstitial Ads
These full-screen ads appear during natural pauses, like between page transitions. Though intrusive, they often yield high earnings if used sparingly.
 

Anchor/Sticky Ads
These remain visible as users scroll, ensuring constant exposure. They offer a good balance between visibility and user experience.
 

Auto Ads by AdSense
These use machine learning to place and optimize ads in real time for maximum revenue.
 

Combining these formats strategically while maintaining a positive user experience can significantly enhance your real-time earnings.